Opel used vehicle programme based on TÜV NORD know-how

In 2015, Opel continues to develop its “Opel Certified Used Vehicle Program”. The target: 1,500 dealerships in more than 20 countries throughout Europe are to offer a top class used vehicle service for the benefit of clients and purchasers. And now Opel, based in Rüsselsheim, is receiving support from TÜV NORD.

Buying a used vehicle is a question of trust. And trade in used vehicles is and will remain one of the most important pillars of business in the showroom and the workshop. If this trade is carried out fairly for both sides based on specified quality criteria, it provides the foundation for customer satisfaction and therefore for the business success of the dealership and also the marque as a whole.

Alongside other initiatives, Opel is now also revving up its used car trade. The “Opel Certified Used Vehicle” program will be launched in more than 20 countries in Europe in order to optimise the quality of trading in used vehicles and to meet customer requirements. TÜV NORD Mobilität has now been engaged as cooperation partner for competent implementation of the targets.

The TÜV experts, with their well-established know-how in the area of used vehicles, will make sure over the next three years that the manufacturer’s specifications for professional used car trading are upheld in more than 1,500 Opel dealerships (of which there are over 500 in Germany alone).

Reiner Jaspers, Sales and Marketing Manager at TÜV NORD, is looking forward to the cooperation between the two companies, built on mutual trust and respect: “The fact that Opel decided in favour of TÜV NORD Mobilität as cooperation partner is proof of trust and an additional indication that Opel is continuing to push ahead with its quality initiative in many different areas. With our competence and many years of experience we will be very pleased to support Opel and extend our positive and successful mutual cooperation. We want to encourage the fresh breeze that is blowing through the traditional German automotive manufacturer by demonstrating solidity, technical competence and a serious approach to the business”.

Auditing at the dealership premises will, according to Jaspers, also take place “from the viewpoint of the customer”. Vehicle preparation and presentation, marketing activities, guarantee provision and much more will be taken into consideration. Following initial certification, annual monitoring will be carried out by the independent experts. A visible demonstration and sign of quality will be a special TÜV NORD quality seal for the program, which can be displayed by the dealership both as a certificate and as a test mark.