TÜV NORD and FC Schalke 04 extend their successful sports marketing partnership
Partnership stands for reliability and responsibility
Partnership stands for reliability and responsibility
TÜV NORD and FC Schalke 04 are heading into the new season together: following two years of successful collaboration, both partners are extending their sports marketing partnership for a further two years. For the next two seasons, it will once again be a case of Electric Blue meets Royal Blue. The partnership stands for mutual trust, reliability and a shared commitment to creating lasting value – both on and off the pitch.
With its promotion to the Bundesliga, FC Schalke 04 has sent a clear signal of team spirit, perseverance and sporting excellence. And by extending the partnership, TÜV NORD is accompanying the club on this journey as a reliable partner, using its expertise to support the long-established club in continuing to take responsibility off the pitch as well – for the fans, the region and society. The extension is therefore a clear commitment to a vibrant corporate culture that, for both parties, stands equally for team spirit, dedication and regional ties.
“We are delighted to continue our partnership with FC Schalke 04. Schalke stands for passion, solidarity and the courage to take on challenges – values that also characterise TÜV NORD. The club’s rise is an impressive example of what can be achieved through identification, commitment and responsibility. Together, we will continue to drive sustainable development and social engagement,” says Dr Dirk Stenkamp, CEO of the TÜV NORD GROUP.
“Our collaboration with TÜV NORD is characterised by a high degree of trust. Especially in challenging times, we have seen just how important mutual reliability and responsibility are. Our shared journey has strengthened us – and we look forward to continuing it consistently following our promotion to the Bundesliga,” says Dominik Durben, Director of Sales and Marketing at FC Schalke 04.
By extending their partnership, TÜV NORD and FC Schalke 04 are reaffirming their shared goal of providing a positive impetus for the region and beyond, and demonstrating that reliability and responsibility form the basis for sustainable success.
In addition to TÜV NORD’s presence in the stadium and on the club’s digital channels, the partnership also includes joint initiatives that focus on safety, responsibility and training – for example, through technical services relating to the stadium’s infrastructure, environmental issues, and various training and seminar formats. Both partners are convinced that long-term success can only be achieved through mutual trust and a clear stance.
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